Backcountry / Chicago, IL

Backcountry, a renowned sporting goods retail store based in Park City, Utah, opened its largest location to date in 2022 in the bustling city of Chicago. This impressive store features a variety of amenities, including a state-of-the-art bicycle service and repair shop, two full floors of outdoor sporting goods and clothing, and a convenient location to the Loop, which Tony was tasked with capturing in his photographs.

Another remarkable feature of Backcountry’s Chicago store is the custom-built wooden logo prominently displayed on a wall. This unique artistic statement sets the store apart, emphasizing their dedication to creating a memorable and inviting atmosphere for shoppers. Tony’s photography captures the intricate details of the wooden logo, highlighting the craftsmanship and creativity that went into its creation.

Tony is an accomplished commercial retail photographer with a passion for showcasing the unique features and designs of retail spaces. With his keen eye for detail, technical expertise, and creative approach, Tony effortlessly captures the essence of every retail store he photographs, creating visually compelling images that tell a story and showcase each store’s individuality.